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Reviews & press coverage

"This thing- which weighs about as much as a manhole cover- is definitely one of the most beautiful car books I"ve ever seen, and it will make the other car books on your coffee table look like Go, Dog Go."

Jalopnik.com
Sun Oct 4 2009

"To sum up, this is an exhaustive survey of the origins and work of one of the great automobile engineers of the 20th. century; as such it is an important work but it is also eminently readable, beautifully produced and illustrated with some stunning and original images. It can be highly recommended and should find its way into any serious collection of motoring books."

Vintage Sports Car Club Bulletin [UK]
No. 265 Autumn 2009

"So, the man who had such influence on our abiding passion is brought vividly to life, thanks in no small part to the huge amount of new material that Karl Ludvigsen has so painstakingly unearthed through sheer hard slog and weighty research. . . . This book meets all the criteria of written greatness and is without parallel."

Porsche Post
December 2008

"[T]his is not a book for casual perusal at bedtime. But if you want to know how it all started, explore the story of the fascinating man at the beginning of the Porsche saga, it is here in every detail . . . This one is for the serious student of Porsche history."

Porsche Panorama
November 2008

"Worth a look . . . and a gift-wrapping."

Road & Track
December 2008

"...lavishly illustrated and written ... wonderfully presented"

911 & Porsche World
November 2008

"This in-depth journey details the development of Porsche cars through many different iterations, various systems of propulsion, world records and hand built coachwork. This is the story not only of Ferdinand Porsche, but the early years of all motor car development and a fascinating, albeit technical read for the true fanatic."

All Torque
October 2008

"If you"ve been a reader of car magazines since there was such a thing, you know the name Karl Ludvigsen ... the man knows his stuff."

Hemmings Sports & Exotic Car
November 2008

"Karl Ludvigsen"s new book on the first of the Porsche dynasty shines new light on the genius that started it all."

Porsche Panorama
July 2008
Karl Ludvigsen
Karl Ludvigsen

In addition to his motor industry activities as an executive (with GM, Fiat and Ford) and head of a consulting company, Karl Ludvigsen has been active for over 50 years as an author and historian. As an author, co-author or editor he has some four dozen books to his credit. Needless to say, they are all about cars and the motor industry, Karl’s life-long passion.

More about Karl Ludvigsen